WebMEM™

The Protocol for Structuring, Delivering, and Conditioning Trust-Scored AI Memory on the Open Web

EEAT Rank

EEAT Rank is a derived metric used to assess how well a piece of content demonstrates signals of Experience, Expertise, Authoritativeness, and Trustworthiness—especially in YMYL (Your Money or Your Life) domains like health, finance, and law.

🧠 Full Definition

EEAT Rank is not an official Google metric, but a conceptual scoring framework used by publishers, SEOs, and AI trust practitioners to evaluate the credibility and quality of digital content.

In structured publishing environments, EEAT Rank can be inferred by analyzing:

  • Author credentials and lived experience
  • Topical and semantic alignment with subject matter expertise
  • Reputation signals across entities, platforms, and citations
  • Transparency, provenance, factual consistency, and schema structure

💡 Why It Matters

EEAT Rank helps:

  • Identify trust gaps in existing content
  • Prioritize improvements that influence AI citation behavior
  • Predict how LLMs, Google AI Overviews, or featured snippets will treat your content

In the retrieval-first era, EEAT Rank functions as a trust calibration benchmark for both human readers and AI systems.

⚙️ How It Works

While not formally published by search engines, EEAT Rank can be inferred from signals such as:

  • Presence of author bios, credentials, and transparency statements
  • Use of citation scaffolding (e.g., CMS.gov, FDA, SEC)
  • Glossary and DefinedTerm alignment
  • Structured content formats like JSON-LD, Markdown, TTL
  • Co-occurrence with high-authority entities across surfaces

The stronger and more repeatable the signals, the higher the perceived EEAT Rank.

🧩 Use in WebMEM

WebMEM uses EEAT Rank as:

  • A planning benchmark for content structure, citations, and glossary alignment
  • A trust signal proxy during Semantic Digest construction
  • A reinforcement target in Semantic Amplification Loops

It serves as both a diagnostic and strategic alignment tool.

🗣️ In Speech

“EEAT Rank tells you not just if content is optimized—but if it’s trusted, remembered, and likely to be cited.”

✅ Example

“We enhanced our EEAT Rank by adding author bios, CMS.gov citations, and Dataset Schema on every plan page.”

🔗 Related Terms